SEO Audit of DHsatellite.com

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Latest SEO audit analysis I did on #DHsatellite, discussing content, UI/UX usability issues, Web Presence Optimization, and good practice guidelines.

Based in Prairie du Chien in Wisconsin at the Iowa state border. DH satellite has operated for 50 years and is led by Cindy Wille, the vice president. DH satellite has a long established history of manufacturing high grade solid reflector satellite dishes. DH Satellite antennas are manufactured using the spinning process which allows them to achieve a very high aperture efficiency. DH antennas have been used throughout the cable TV and broadcast television industry for many years. One of the many great features at DH Satellite is their available mounting systems. DH has the ability to work with YOUR existing base pads and existing base post. Flagship product is the new 5G line of antennas and the Gibralter Series, this unit is offered in both a fixed Gibralter Az-El as well as the dual powered Gibralter Az-El, motorized in azimuth and elevation. The Gibralter will meet every demand. It is the choice of most high end 4.2M, 4.5M and 5 meter systems.

1- Website Review Summary:  DHsatellite.com

The domain name was registered in February 1999. The current design dates back to about 2018 when updated from various iterations and templates. Adding Google Tag Manager, meta description and keywords the site is still not secured with HTTPS, it is not responsive, nor compatible with mobile browsing. There is no SEO plugin nor metatags. Events are updated with the current industry  exhibition the company is taking part of, NAB2022, and  Satellite2022. No favicon and social media links to inactive Youtube and Facebook accounts. The Linkedin company’s page exists but is not active. The company has claimed its Google My Business profile. Contact page email addresses relate to the local ISP provider.

2- Testing:

Lighthouse mobile:

84/100 Performance – 95/100 Accessibility – 75/100 Best Practices – 91/100 SEO

GTMetrix Desktop:

Largest Contentful Paint – 1.1s – Total Blocking Time 22ms – Cumulative Layout Shift 0

3- Points for Improvement:

Total Page Size: 751KB.  It seems this homepage is one of  the lightest ever tested, as expected it sure does load fast and show high performances. Not to be misled, the site is not compatible with current browsers nor secured so it will most likely be penalized by Google algorithm. As expected it is important the site needs to be redone to follow current user interface and user experience standards and recommendations. To avoid risks of getting hacked and to be indexed in Google search results, protecting the domain is urgent as well.

Please like and share this website audit, as the aim here is to improve your web presence, and remain constructive 🙂

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